Without successfully communicating who and what your business is, the brand loses impact and risks becoming irrelevant. But when you launch your new image, give yourself time to work the bugs out.
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Having a nice website isn’t enough. You need to market across platforms.
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This retailer has found a way to spread the word he’s still in business
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When the economy cools, the smartest businesses throw more coal on the fire to be ahead of the competition.
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Proofreading your marketing materials is the LAST place you should be cutting corners. Here’s what happens when you ignore this simple rule.
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As a writer and marketing professional, I’m nauseated by the flood of illiteracy, bad spelling, and non-existent grammar we’re drowning in. If you can’t communicate clearly, you won’t get what you want.
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Whatever business you’re in, the best days see you in a groove, creatively solving challenges for yourself and your clientele. But every time the phone rings…every stray email…can be a distraction from that creativity and productivity.
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