As a public service, and in light of the current work environment, I’d like to share these thoughts to help anyone suddenly tossed into working from home.
Read MoreAsk yourself this: why would entertainment’s most powerful woman be involved with a slipshod marketing campaign selling weight loss gummies?
Read MoreWell-run businesses let lawyers and accountants guide them while focusing on marketing and sales. THAT’s how you keep shareholders happiest in the long run.
Read MoreRegardless of who you’re selling to, you can also use direct mail to promote your business.
Read MoreKnow what you’re selling, to whom, and have a fair price. With a persuasive sales pitch, you might soon have as many customers as there are grains of sand on the beach.
Read MoreAs with anything else you’re touting, be able to answer the question “Why should I deal with YOU?” Just being a nice person isn’t enough anymore.
Read MoreCynical customers, cutthroat competition, high costs, staffing challenges, and government regulations can all get in the way of running a profitable business. Having poor messaging potentially calling your company’s integrity or intelligence into question doesn’t help your cause.
Read MoreBusiness owners are recognizing it’s time to re-sync with their customers by eliminating offensiveness from their product lines.
Read MoreThe best reason for advertising today is the sale you’ll make tomorrow.
Read MoreSmart businesses are taking advantage of the current landscape and making face masks part of their overall marketing effort.
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Need often leads to creativity. Invention + promotion = success.
Read MoreSmart business owners tie in their presence on social media apps to their website, using these vehicles to constantly promote events, products, and services. Regular customers know where to look for current, accurate information.
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