Why would someone hate Steven Singer SO much that they’ll announce it with a billboard and website?
Read MoreMedicare providers are much like realtors, popping up like mushrooms after a rainstorm. These days it’s impossible to swing a dead cat without hitting 10 of them.
Read MoreCustomers are watching EVERY move you make and every statement you utter. Considering spreading tribalism, can you expand your business within your community without offending sales prospects who are “outsiders"?
And what happens when your core values don’t match your actions?
This in-depth analysis examines whether your company should be discussing controversial issues, how to do so, and potential impacts (good and bad) on your business if you do.
It’s a 15-minute read…and WELL worth the investment!
Read MoreElon Musk likes that everyone’s talking about him right now. His ploy’s generated millions in free publicity, making every company ask how their own marketing plans will be impacted?
Read MoreRegardless of what you sell, you can find lots of business if you speak at appropriate conferences or other rooms with the right audience.
Read MoreCustomers care about their problems, not yours. Meaning if you don’t address their concerns quickly, they’re certain to tell everyone what rotten service they’ve gotten from you.
Read MoreRegardless of what you sell, it’s critical to point recipients towards a website for more information. This reinforces the brand name in a customer’s mind while also potentially opening additional sales opportunities.
Read MoreBringing ad specialty professionals into the conversation early in a project can lead to alternate ideas suitable to your audience, timeframe, or budget. And that makes everyone a winner.
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