Posts tagged corporate communications
Who Hates Steven Singer?
Who Hates Steven Singer?

Why would someone hate Steven Singer SO much that they’ll announce it with a billboard and website?

Read More
branding, b2c marketing, business/marketing plans, corporate messaging, publicity, sales promotion, strategic planningRob WeinbergMBT Consultingsteven singer, ask mister marketing, ask mr. marketing, carlsbad rotary, carlsbad marketing consultant, carlsbad Rotary, carlsbad chamber of commerce, carlsbad, coast news, poway chamber of commerce, poway chieftain, poway marketing consultant, rancho bernardo, rancho bernardo sunrise rotary, rancho bernardo news, rancho bernardo marketing consultant, UT Community Press Newspapers, san diego union tribute, mr. marketing, marketing, Marketing strategy, sales promotion, Sales, newark airport, new york city, marketing advice, marketing strategy, marketing plan, marketing consultant, marketing communications, marketbuilding team, mister marketing, marketbuilding, b2c marketing, branding, public relations, public speaking, corporate strategy, corporate communications
Should You Speak About Controversial Topics?
Should You Speak About Controversial Topics?

Customers are watching EVERY move you make and every statement you utter. Considering spreading tribalism, can you expand your business within your community without offending sales prospects who are “outsiders"?

And what happens when your core values don’t match your actions?

This in-depth analysis examines whether your company should be discussing controversial issues, how to do so, and potential impacts (good and bad) on your business if you do.

It’s a 15-minute read…and WELL worth the investment!

Read More
b2c marketing, corporate messaging, customer relations, publicity, strategic planningRob WeinbergMBT Consultingask mr. marketing, carlsbad rotary, carlsbad marketing consultant, carlsbad Rotary, carlsbad chamber of commerce, pomerado newspapers, Pomerado newspapers, poway chieftain, poway marketing consultant, poway chamber of commerce, rancho bernardo marketing consultant, rancho bernardo news, rancho bernardo, rancho bernardo sunrise rotary, san diego north chamber of commerce, san diego union tribune, Community Press Newspapers, oceanside chamber of commerce, vista chamber of commerce, tribalism, #metoo, nike, emmy awards, super bowl, audi, gillette, starbucks, usa today, michael brown, naacp, corporate communications, january 6th, intel, cigna, lacoste, the guardianComment
Now I Won’t Shut Up
Now I Won’t Shut Up

Regardless of what you sell, you can find lots of business if you speak at appropriate conferences or other rooms with the right audience.

Read More
B2B Marketing, b2c marketing, corporate messaging, customer relations, publicity, sales promotion, strategic planningRob WeinbergMBT Consultingpublic speaking, ask mister marketing, ask mr. marketing, carlsbad rotary, carlsbad marketing consultant, carlsbad Rotary, carlsbad chamber of commerce, poway chamber of commerce, poway chieftain, poway marketing consultant, rancho bernardo, rancho bernardo news, rancho bernardo sunrise rotary, rancho bernardo marketing consultant, UT Community Press Newspapers, rb sunrise rotary, Community Press Newspapers, san diego north chamber of commerce, san diego union tribune, san diego marketing consultant, marketing communications, coast news, the coast news, zoom meetings, zoom, communications, corporate communications, san diego, sales promotion, public relations, publishing books, book publishing, writing books, write away books, southern california writers conference Comment
Who The FRIG Is This?
Who The FRIG Is This?

Regardless of what you sell, it’s critical to point recipients towards a website for more information. This reinforces the brand name in a customer’s mind while also potentially opening additional sales opportunities.

Read More
B2B Marketing, b2c marketing, branding, corporate messaging, customer relations, packaging, publicity, sales promotion, strategic planningRob WeinbergMBT Consultingask mister marketing, ask mr. marketing, carlsbad rotary, carlsbad marketing consultant, carlsbad Rotary, carlsbad chamber of commerce, poway chamber of commerce, poway chieftain, poway marketing consultant, rancho bernardo, rancho bernardo marketing consultant, rancho bernardo news, rancho bernardo sunrise rotary, marketbuilding, Marketing strategy, sales promotion, P Claims, advertising specialties, marketing advice, marketbuilding team, marketing strategy, marketing consultant, marketing, marketing communications, marketing plan, b2c marketing, b2b marketing, san diego, san diego union tribune, san diego north chamber of commerce, pomerado newspapers, pomerado news, ramona sentinel, branding, Customer relations, strategy, strategic planning, corporate strategy, communications, Community Press Newspapers, corporate communicationsComment
When Sales Need A Premium
When Sales Need A Premium

Bringing ad specialty professionals into the conversation early in a project can lead to alternate ideas suitable to your audience, timeframe, or budget. And that makes everyone a winner.

Read More
B2B Marketing, b2c marketing, branding, corporate messaging, sales promotion, strategic planningRob WeinbergMBT Consultingadvertising specialties, advertising, ask mister marketing, ask mr. marketing, carlsbad rotary, carlsbad marketing consultant, carlsbad Rotary, carlsbad chamber of commerce, poway chamber of commerce, poway chieftain, poway marketing consultant, rancho bernardo, rancho bernardo marketing consultant, rancho bernardo news, rancho bernardo sunrise rotary, san diego north chamber of commerce, pomerado newspapers, san marco chamber of commerce, san diego, san diego union tribune, marketing, mr. marketing, marketbuilding, marketbuilding team, marketing advice, Marketing strategy, marketing consultant, marketing communications, marketing strategy, b2b marketing, b2c marketing, marketing plan, branding, corporate strategy, corporate communicationsComment