MBT CONSULTING

Major Changes Are Upon Us

branding, corporate messaging, customer relations, strategic planningRob WeinbergSeptember 8, 2020MBT Consultingdemographic changes, Whites, Blacks, Hispanics, millennials, Generation Z, Generation Alpha, Census, BuzzFeed, Twitch, Gen Z, SnapChat, Essence, Univision, ask mr. marketing, ask mister marketing, marketbuilding, mbt consulting, marketbuilding team, mr. marketing, marketing, mister marketing, carlsbad marketing consultant, carlsbad chamber of commerce, rancho bernardo news, rancho bernardo, rancho bernardo marketing consultant, poway chieftain, poway marketing consultant, poway chamber of commerce, san diego north chamber of commerce, san diego union tribune

Double Your Business With A Thesaurus

Online Companies Are Marketing Offline

When Teachers Can’t Spell

Marketing With An Unfortunate Name

Who The Heck Is Andrew?

b2c marketing, B2B Marketing, branding, corporate messaging, customer relations, strategic planningRob WeinbergJuly 7, 2020mbt consultingspectrum, direct mail, direct marketing, telemarketing, Customer relations, ask mr. marketing, good customer relations, mister marketing, ask mister marketing, Marketing strategy, marketbuilding team, marketing, messaging, marketbuilding, poway chamber of commerce, Pomerado newspapers, poway chieftain, protecting your image, professional marketing, professionalism, professional image, Public relations, rob weinberg, ramona sentinel, rancho bernardo, rancho bernardo news, rancho bernardo marketing consultant, carlsbad chamber of commerce, carlsbad marketing consultant, Sales, strategy, san diego union tribune, san diego, Strategic planning, business plan, business planning, customer relations Comment

Smart Companies Follow Customers’ Lead

Business owners are recognizing it’s time to re-sync with their customers by eliminating offensiveness from their product lines.

b2c marketing, branding, corporate messaging, customer relations, strategic planningRob WeinbergJune 28, 2020MBT Consultingblack lives matter, boycott, ask mister marketing, ask mr. marketing, religion, gender identity, racial stereotypes, ethnicity, customer is always right, customer service, custo, customer relations, customer relationships, bad customer relations, good customer relations, pomerado newspapers, poway chieftain, rancho bernardo news, san diego union tribune, san diego north chamber of commerce, san diego, branding, b2c marketing, business planning, mbt consulting, rob weinberg, COVID-19, California, coronavirus, communications, consumer marketing, Customer relations, rancho bernardo, marketing plan, Marketing strategy, marketbuilding, marketbuilding team, marketing, mr. marketing, messaging, mister marketing, Pomerado newspapers, Community Press Newspapers, investing in your future, covid-19, poway chamber of commerce, protecting your image, professional marketing, professionalism, professional image, Public relations, ramona sentinel, rancho santa fe, rancho bernardo marketing consultant, strategy, Strategic planning, solopreneur, strategic planning, UT Community Press Newspapers, Customer Relations, business plan Comments

More Hot Dogs, Please

The best reason for advertising today is the sale you’ll make tomorrow.

BE the toilet paper

The reason toilet paper factories operate 24/7 is because everyone needs their product. The only difference now is that nobody takes those paper rolls for granted anymore.

Being Ignored During A Pandemic

One must wonder how bad a company’s product really is if, during the greatest period of hoarding staples and foodstuffs in generations, nobody wants to buy what they’re offering.

Correctly Masking Your Marketing Message

Smart businesses are taking advantage of the current landscape and making face masks part of their overall marketing effort.

Keeping Your Professional Image Professional

If you're going onto Zoom, at least look appropriate from the waist up.

branding, corporate messaging, strategic planningRob WeinbergMay 5, 2020MBT ConsultingMiami Herald, Judge Dennis Bailey, professionalism, protecting your image, professional image, attorneys, zoom, zoom meetings, coronavirus, dave lemox, professional marketing, ask mr. marketing, ask mister marketingComment

"Off with his head!" I commanded

Business owners concerned with their public image will think hard before hiring someone who doesn’t represent them well in every way. Jobs are scarce these days, and an inability to communicate well makes selling yourself to potential employers unnecessarily challenging.

B2B Marketing, branding, corporate messaging, customer relations, marketing trivia, research, strategic planningRob WeinbergApril 29, 2020MBT Consultingjob interviewing, millennials, good speaking skills, ask mr. marketing, ask mister marketing, ESL, Henry HigginsComment

Value From A Soft Launch

Without successfully communicating who and what your business is, the brand loses impact and risks becoming irrelevant. But when you launch your new image, give yourself time to work the bugs out.