MBT CONSULTING

The video BODY EVOLUTION demonstrates how we’re all manipulated into thinking the beautiful people are REALLY beautiful.

When Sales Need A Premium

Bringing ad specialty professionals into the conversation early in a project can lead to alternate ideas suitable to your audience, timeframe, or budget. And that makes everyone a winner.

B2B Marketing, b2c marketing, branding, corporate messaging, sales promotion, strategic planningRob WeinbergNovember 18, 2021MBT Consultingadvertising specialties, advertising, ask mister marketing, ask mr. marketing, carlsbad rotary, carlsbad marketing consultant, carlsbad Rotary, carlsbad chamber of commerce, poway chamber of commerce, poway chieftain, poway marketing consultant, rancho bernardo, rancho bernardo marketing consultant, rancho bernardo news, rancho bernardo sunrise rotary, san diego north chamber of commerce, pomerado newspapers, san marco chamber of commerce, san diego, san diego union tribune, marketing, mr. marketing, marketbuilding, marketbuilding team, marketing advice, Marketing strategy, marketing consultant, marketing communications, marketing strategy, b2b marketing, b2c marketing, marketing plan, branding, corporate strategy, corporate communicationsComment

That’s A Lucky Phone Number!

Billboards can be very effective tools for businesses and organizations that seek high traffic, low cost, and personal customer relationships.

A Suspicious Welcoming

You may discover that your prospective clientele are leery of welcoming strangers into their homes. This hesitation may be due to so many people being unwilling to get vaccinated, or they might be concerned that possible thieves are “casing the joint.”

COVID and Your Business’ Future

Everyone assumes there’s another wave of bad news coming, driven by variants, lockdowns, politics, or stupidity. And every CEO’s asking: “How can I ensure the continued good health of my organization?”

Rob WeinbergOctober 20, 2021MBT Consulting

Why you shouldn’t kill your customers

Pepsi poisoning Charlie would be a public relations disaster! Here’s a 4-minute read on what potentially happens to any organization killing their own customers.

Limiting Limited Time Offers

Consumers often feel a sense of urgency when they see “limited stock available” or “clearance sales.” The idea is that failure to take immediate action might mean losing a valuable deal. It can even apply to items and brands typically ignored by that customer.

Twiddling My Thumbs On Hold

Keeping someone on hold in an obvious bid to ignore their situation is not a good way to retain that customer.

Our garage door collapsed…HELLO?

The company that ignores customers will probably never hear from them again. And whoever answers a customer’s email or phone call first is going to capture their business…probably for the long-term.

Free Help For Your Business

Free business advice from world-class business executives is available now at Chairmen’s RoundTable (chairmensroundtable.com); a group of 50 global professionals dedicated to providing free advice for privately held San Diego-based organizations with stable cashflow and a CEO willing to accept guidance.

You've heard I'm no longer wearing my Panama Hat?

Rob WeinbergAugust 28, 2021MBT Consulting

Remember QR codes?

As you tiptoe toward your 2022 marketing efforts, this low-cost strategy is a MUST HAVE for whatever else you’re planning to do.

An Open Letter to P&G

Rob WeinbergAugust 18, 2021

She said “Don’t write that column!”

Perhaps I’m fantasizing to believe that we’re all decent enough to save the next guy, even if we radically oppose whatever he stands for.

But since at the moment I’m still believing in miracles, give me this one. And if you don’t know how to do the Heimlich Maneuver, learn.

Saying Goodbye To My Mother

“Because of my mom, I learned life lessons like loyalty, love, personal style, and appreciation for those with differing perspectives.. In short, this great lady showed me how to be a good person.”

Packaging Your Great Ideas Properly

No, it’s not a dance, though this 3 minute read does address the question; what happened to all those unexpired products when the 2020 Olympics got cancelled? Click here to see how to make sure this kind of disaster doesn’t happen to your business. https://bit.ly/SUEandCANDY

I DO Know How to Multiply

Cynical customers, cutthroat competition, high costs, staffing challenges, and government regulations can all get in the way of running a profitable business. Having poor messaging potentially calling your company’s integrity or intelligence into question doesn’t help your cause.