Posts in customer relations
Somebody Pick Up The Phone!

Treat customers as you’d like to be treated. After all, if you really needed something fixed, wouldn’t you want the service provider to return YOUR call quickly?

Read More
Why Should You Use Testimonials?

It’s a safe conclusion that a customer writing a testimonial and/or recommending you isn’t likely to give the next order to your competitor.

Read More
Now I Won’t Shut Up

Regardless of what you sell, you can find lots of business if you speak at appropriate conferences or other rooms with the right audience.

Read More
Writig With ABbrockennn Keybboard

Customers care about their problems, not yours. Meaning if you don’t address their concerns quickly, they’re certain to tell everyone what rotten service they’ve gotten from you.

Read More
Does Your Name Really Matter?

If you insist on naming the company to satisfy your ego, plan to have a robust marketing budget for promoting yourself and building recognition. You’re going to need it.

Read More
We’ve Stopped Getting Chin’s Delivered

Regardless of how much automation we have in our lives, people still prefer personal connections and feeling like they’re talking to the actual people they’re buying from.

Read More
Customers: Problems, or opportunities?

Whoever is talking with customers, from the CEO down to customer service representatives, better be able to help address customer issues quickly and efficiently.

Read More
Ask Customers What They Think

Regardless of what you sell, you can benefit from customer feedback, new prospective clientele, and testimonials. It’s as easy as asking a few questions to your existing customer list.

Read More
Don’t Pour Concrete Down Your Kitchen Sink

Regardless of what you sell, whoever is answering your phone is the first line of defense, and the information being provided to consumers may make all the difference in whether you close the deal.

Read More
Making Audiences Work For You

Lots of salespeople make outlandish claims, and the successful ones have a ready answer for any question. At the very least they can think on their feet and turn the question into an opportunity on the spot.

This guy wasn’t one of them.

Read More
Who The FRIG Is This?

Regardless of what you sell, it’s critical to point recipients towards a website for more information. This reinforces the brand name in a customer’s mind while also potentially opening additional sales opportunities.

Read More
The Tale of the Stout Bottle

New year is the perfect time to take stock in your business and re-examine your branding, packaging, and strategies. Because, regardless of what you sell, you too can probably increase sales by changing your image.

Read More
Why You Shouldn’t Burn Bridges

Always treat others with respect. You never know who they’re talking to about you.

Read More
Negative Impacts On Mailing Lists

Call me old-fashioned, but I believe customers should have a right to privacy and control who communicates with them. This may mean my business won’t always grow as fast as I might wish, but my clients will want to work with me and will appreciate the consideration I show them.

Read More
A Suspicious Welcoming

You may discover that your prospective clientele are leery of welcoming strangers into their homes. This hesitation may be due to so many people being unwilling to get vaccinated, or they might be concerned that possible thieves are “casing the joint.”

Read More
Why you shouldn’t kill your customers

Pepsi poisoning Charlie would be a public relations disaster! Here’s a 4-minute read on what potentially happens to any organization killing their own customers.

Read More
Limiting Limited Time Offers

Consumers often feel a sense of urgency when they see “limited stock available” or “clearance sales.” The idea is that failure to take immediate action might mean losing a valuable deal. It can even apply to items and brands typically ignored by that customer.

Read More
Twiddling My Thumbs On Hold

Keeping someone on hold in an obvious bid to ignore their situation is not a good way to retain that customer.

Read More
Our garage door collapsed…HELLO?

The company that ignores customers will probably never hear from them again. And whoever answers a customer’s email or phone call first is going to capture their business…probably for the long-term.

Read More
Packaging Your Great Ideas Properly

No, it’s not a dance, though this 3 minute read does address the question; what happened to all those unexpired products when the 2020 Olympics got cancelled? Click here to see how to make sure this kind of disaster doesn’t happen to your business. https://bit.ly/SUEandCANDY

Read More